Residential Design

VOL.3 2018

A business-to-business magazine focused on the collaborative process and talented work of residential architects and custom homebuilders.

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Page 30 of 91

ONE- AND TWO-FAMILY PRODUCTION HOMES Linea Residence G DESIGN ARCHITECT: POON DESIGN INC. (AWARDS ENTRANT); ANDREW ADLER, ALTA VERDE GROUP (DESIGNER/RESIDENTIAL DEVELOPER); PREST VUKSIC (ARCHITECT OF RECORD) LOCATION: PALM SPRINGS, CALIF. PROJECT SIZE: 5,000 square feet This production house sets a new standard for the speculative tract housing industry. To the homebuying audience, Residence G offers a production home that equals the presence of cus- tom luxury estates. And Residence G does so at a record low construction cost—one-fourth the cost per square foot of the high-end residences seen throughout Southern California. Clarity and precision, minimal lines, walls of glass, measured proportions, and Cubist massing deliver iconic architecture that opposes the predictable Taco-Bell-style or the cliché Mid-Century Modern tract homes prevalent in the area. In the past few years, Residence G and other sustainable home designs by this architect have been built and sold, totaling more than 200 completed homes in the Palm Springs area. Under the thesis of "Modern for the Masses," the architect's agenda has ignited an entirely new movement of design and demographics in the region.—Poon Design Photo: Mark Ballogg 31 VOL. 3, 2018 RESIDENTIALDESIGNMAGA ZINE.COM

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